The Launch
1. Podcast Strategy: Our team works closely with podcasters to define their podcast goals, target audience, content format, and overall podcast strategy. We help clients develop an effective launch plan strategy to ensure the podcast’s success.
2. Podcast Branding and Design: We assist in creating a strong and cohesive brand identity for the podcast, including logo design, podcast cover art, and other visual elements. Our design team ensures that the podcast’s branding aligns with its target audience and stands out in the crowded podcasting landscape.
3. Podcast Production Setup: We guide podcasters through the technical aspects of setting up a podcast, including selecting the right equipment, recording and editing software, and hosting platforms. Our team ensures that clients have a seamless podcast production workflow from the start.
4. Episode Editing and Production: Our dedicated editing team takes care of editing each episode, ensuring high audio quality and professional production standards. We also provide intros, outros, background music, and sound effects to create a polished and engaging listening experience.
5. Podcast Distribution and Promotion: We handle the distribution and promotion of the podcast across various podcast platforms, including Apple Podcasts, Spotify, Google Podcasts, and more. Our team optimizes podcast metadata, writes compelling episode descriptions, and implements effective SEO strategies to maximize discoverability. We also develop a promotional plan to raise awareness and drive initial listenership.
6. Podcast Marketing Materials: We create marketing materials to support the podcast launch or re-launch, including social media graphics, trailer videos, episode teasers, and promotional images. These materials are designed to generate excitement and attract new listeners to the podcast.
7. Audience Engagement Strategies: We provide guidance on fostering audience engagement and building a loyal listener community. This includes strategies for encouraging feedback, responding to listener inquiries, and leveraging social media platforms to interact with the audience.
8. Podcast Analytics and Optimization: We monitor podcast analytics, including download numbers, listener demographics, and engagement metrics. This data allows us to identify opportunities for improvement and refine the podcast strategy for long-term success.
Our podcast launch packages are tailor-made to suit the specific needs and goals of each podcaster, ensuring a smooth and impactful entry into the podcasting space.
Includes:
- 3 – 60 Minute Strategy Sessions (and additional sessions if needed)
- Guidance on Equipment, software, show format, hosting platforms, setting up scheduling system for guest interviews, show notes, artwork, and more
- Onboarding management of Tasks with Resources
- Review everything to ensure adherence to strict platform requirements and optimized for success
- Practice episode to use for coaching and practice
- Creation of your RSS feed
- Editing and mixing of your podcast intro and outro
- Editing and mixing of your trailer/episode
- Submission of your podcast to various and preferred platforms
- Support Via Email and Zoom Calls During the Entire Process (up to three months)